What is Disruption?

A definition of Disruption

“Disruption refers to a significant innovation or change that transforms existing markets or creates new ones, often displacing established businesses and market leaders.”

Disruption in Business Glossary - What is a Disruption?

Business Glossary > What is Disruption?


Examples of Disruption in a Sentence:

Disruption in the tech industry has led to innovative solutions.

Many companies fear disruption but it can spark growth.

Our startup aims to create disruption in traditional markets.

Why is Disruption Important in Business?

Disruption is crucial as it drives innovation, challenges market leaders, and can create new pathways for growth and competitive dynamics. Businesses that understand disruption can leverage it to gain a competitive edge and foster industry advancement.

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Associated Terms

Here are some associated business terms and synonyms for “Disruption”:

  • Innovation
  • Market Shift
  • Transformative Change

Netflix Disruption

Netflix disrupted the home entertainment industry by moving from DVD rentals to a streaming service model. This disruption forced traditional television networks and movie rental services like Blockbuster to alter their business models and strategies.

Final Notes on Disruption

When businesses face disruption, they should consider:

  • Impact on existing markets
  • Opportunities for innovation
  • Adaptation to new consumer demands

Recognizing and responding to disruption can position companies for long-term success.


This has been a definition of Disruption meaning.

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