What is Customer Satisfaction?
A definition of Customer Satisfaction
“Customer satisfaction refers to the measure of how products or services meet or surpass customer expectations. It is a key performance indicator for businesses to assess the quality of their offerings.”

Business Glossary > What is Customer Satisfaction?
Examples of Customer Satisfaction in a Sentence:
Customer satisfaction is crucial for repeat business.
Our company focuses on enhancing customer satisfaction at every touchpoint.
High customer satisfaction rates often lead to increased brand loyalty.
Why is Customer Satisfaction Important in Business?
Understanding customer satisfaction is vital as it helps businesses improve their products or services, leading to higher customer retention and loyalty. It provides companies with insightful feedback and guides decision-making to enhance overall business performance.
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Associated Terms
Here are some associated business terms and synonyms for “Customer Satisfaction”:
- Client Contentment
- Customer Happiness
- Customer Contentment
Apple Inc. and Customer Satisfaction
Apple Inc. consistently ranks high in customer satisfaction due to its innovative products and excellent customer service. The company prioritizes understanding and meeting customer needs, helping maintain its loyal customer base.
Final Notes on Customer Satisfaction
Maintaining high customer satisfaction requires ongoing effort and attention to customer feedback. Businesses should focus on quality, service, and relationships to ensure customer satisfaction remains strong.
This has been a definition of Customer Satisfaction meaning.
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